Testimonials

Dani has been a real pleasure to work with. She has followed our brief to the letter, and has been professional, efficient and considerate with it. No hesitation to recommend, and I very much look forward to working with her again in the future.
Pippa Dziubinski – Founder, The Little Art Collection

Dani has worked with us on a couple of projects over the years and has managed to deliver some terrific results. She has been great at working to our guidelines and has delivered some exciting online social media results. Dani also worked with us to achieve fantastic results with Christmas Gift Guides in particular. She has always given us good advice and listens to the feedback we give her. Dani has worked hard to ensure that the right people get to see the right products and that they are followed up consistently. She is always approachable and personable and always keeps us updated with how things are going.’ Ruth Willemse – Head of Marketing, Dotty Fish Ltd

I can’t speak highly enough of Dani. It became apparent to us very quickly that we had instructed the best PR specialist in the baby products industry. Her knowledge, insight and expertise assisted us greatly in gaining traction and awareness with our patented baby calming aid, the Magic Mitten. She has always been a prompt communicator and provided clear and detailed monthly breakdowns of work undertaken and work in the pipeline, providing a very transparent, universal view of her performance. 

Always friendly and very cordial, it has been a real pleasure working with her and we will certainly be knocking her door down when we have further requirements.

Dean Smith – Director, Magic Mitten (product bought and re-branded by the Gro company)

Since Dani took over our PR campaign she has done an excellent job and delivered more in the first 3 months than we achieved in 8 months with our previous PR agency. She has always delivered in getting our message across in the relevant publications and markets for our business. Dani is an exceptional PR manager, I wouldn’t hesitate to recommend her to anyone who is looking for someone to promote their company.
Alistair Antoine – Owner, Stellina Baby

Dani is extraordinary – delivers again and again, is very easy to work with – I look forward to working with her for many years.
Nicky Lumb – Director, Michiko and Me

Dani has been a joy to work with! I hired “Need to Know” to generate exposure in the UK. She only started up in August, but has already generated excellent placements and has a number of strong pending placements lined up for holiday. Dani is very responsive and she’s a great communicator. HIGHLY RECOMMEND!
Jennifer Dewing – Marketing Director, I See Me Books

We have worked with Dani for a number of years now and she has consistently delivered excellent results. She is lovely to work with – a real ‘can do’ person, who provides great ideas and clear, considered advice. She is efficient, fun and adds real value to our business.
Helen Wooldridge – Director, Cuddledry

Dani was able to deliver on short notice and a tight schedule with truly marvellous results. She has an excellent network in children’s fashion and products.”
Sanna Belitz – Founder, Almondella 

I can’t recommend Dani highly enough. She is consistently efficient, professional and up-beat. A pleasure to work with.
Kati Martin – Director, Boys&Girls

Dani has managed all of Box Upon a Time’s PR during the development of the company. She became an essential partner as she has shown to be very resourceful and committed to the company’s success.
Nicolas de Rosen – Co-Founder, Box Upon a Time

Dani is a joy to work with; she is ultra professional, always helpful and very importantly, she delivers. She has a great network of contacts in the childrenswear industry and has proven adept at getting good coverage for my company.
Elizabeth Marsh – Owner, Impkids

I have worked with Need to Know PR for 5 years. During that period, Dani has never failed to deliver an efficient and professional service to my company. The features she delivered for our products were outstanding and exceeded our expectations. Dani’s positive attitude made our working relationship a real pleasure. I will use her again in the future with no hesitation.
Audrey Mizrahi – UK Distributor, Babyzen

Dani is a personable and effective PR professional who specialises in the nursery industry. She achieved great exposure for our brand both online and through targeted product placements, and was a critical element in our marketing mix at a time when we were internally resource limited. Dani filled the gap perfectly and was proactive and effective with limited guidance. We really value the work Dani has done for us.
Janet Broome, Director, Bobux International

Dani is a pleasure to work with and has an in depth understanding and results orientated focus of the PR industry. She also has great contacts and has managed to place a lot of our products in many titles.
Dion Kremer – Owner, MumboJumboToys

Dani started our PR campaign in the year Punkin Patch Interiors UK was launched. She has done an awesome job and delivered far more than we were expecting. She has a sound knowledge of her area of expertise, and the right connections too.
Dani is consistent and reliable and has always gone above and beyond for us. I highly recommend her!
Toks Aruoture – Owner, Punkin Patch

Dani helped raise the profile of the Babyface brand through her targeted tailor-made approach. This involved working very closely with us so that she fully understood the brand essence and her hard work and professionalism left a very positive impact on the profile and the turnover of the company . I would highly recommend Dani for your PR.
Aileen Mitchell – Owner, Babyface Designs

Dani has been an invaluable asset in helping us to increase our press coverage. She has excellent contacts, is easy to work with, always has a positive outlook, bubbling with ideas and gets excellent results. What more can you ask for?
Chris Said – Owner, Nordic Kids

We have worked with Dani for over 3 years and in that time she has helped The Children’s Furniture Company place loads of products in a whole variety of magazines and made sure we had access to the right people.
Sarah Codrington – MD, The Children’s Furniture Company

We had never used anyone for PR prior to working with Dani. She made it very easy for us, had lots of highly relevant industry contacts and was particularly good at communicating regularly where our products had been featured etc. Always happy to recommend Dani.
Beverley Toogood – Owner, Little Sunflowers

Dani has a great PR company and has represented Room Seven and Oilily in the UK for the past 7 years. She has the connections with the right magazines, newspapers, blogs and tv shows and always knows which publications will be good for your brand.
It’s really nice working with Dani at Need to Know PR, she is a great PR who puts all her time and effort into your brand.
Linda Stammes – Oilily and Room Seven

Dani is a joy to work with and achieves fantastic results! I would highly recommend her to anyone who is looking to promote their company in the best possible light.
Jo Towell – Owner, Junior Mafia Kids Wear

 

WHAT THE PRESS SAY…

I’ve worked with Dani on a regular basis for a number of years and would definitely rate her as one of the best PRs in the industry. She can always be relied on to quickly and efficiently respond to all of our editorial needs here at CWB magazine, which is essential when working to tight deadlines.
Laura Kirkpatrick – Editor, CWB (Children’s Wear Buyer magazine)

Dani is a pleasure to work with. She’s efficient, quick and friendly but more importantly, always seems to know what would be of interest to me. I rarely get any emails from her that don’t immediately pique my interest
Kate Carter – The Guardian (Life & Style)

I worked with Dani on a project about mums who have been successful in business. Dani was incredibly helpful, putting me in touch with many suitable case studies – one of which went on to feature heavily.

From the start, Dani was a pleasure to work with, helpful, enthusiastic and pro-active with getting the project off the ground. I would definitely choose to work with Dani and Need to Know PR again.
Stuart McFeat – Producer, ITV This Morning

Dani is fantastic to work with! As a national parenting magazine we receive a lot of press releases, hundreds every day. 90% of them are deleted – Dani’s press releases are always viewed and regularly used. They are always relevant, with press ready information and images, making them perfect for run of the magazine features. If we require feature images/information at the last minute, we can guarantee that we will receive a quick response from Dani after just one wuick email.

I would recommend Dani to other media organisations and also to companies looking for a PR expert to get them print and online coverage targeting the perfect audience.
Amanda O’Hara – Editor, Flying Start magzine

Dani is one of the best PRs in the baby/child business. I love her image library – it makes journalists’ lives so simple. She was one of the first PR’s to present images this way and she is always on the look out for new ways to promote companies. I love working with her.
Annie Reid – Editor, Angels & Urchins magazine

Dani is a delight to work with. A self starter and creative thinker who is pro-active and has a can-do attitude. She is diligent, gets the job done and is excellent at problem solving/ trouble shooting – also highly organised. She is really switched on and always willing to learn and grow with the industry. Her attention to detail is first class. I wouldnt hesitate to recommend her.
Nichola Lashmar – Freelancer parenting magazines

Dani is always one of the first people I call out to for my product pages, as I know she’ll send me a range of suitable suggestions from a variety of brands – and then will be extremely efficient following up any queries or requests for high-res images or samples. I never need to chase her and often feature the products she sends over.
Alexandra Davies – Editorial, Mother & Baby magazine

Dani supplies a constant stream of relevant product information and images, and is always quick to respond to specific requests.
Daisy Bridgewater – The Telegraph Weekend magazine

Dani has regularly helped me out with product information and samples for tried and tested features in our family column. She is always professional, helpful and most of all, efficient.
Judy Yorke – The Mirror

Dani was great to work with. She contacted me about a really innovative product, to see if we might be able to produce some imaginative content to let parents know about it. It resulted in our first ever ten out of ten review on the Boots.com baby blog! Dani was so organised and supportive throughout the process – I’d happily work with her again.
Jennifer Scott – Digital writer and sub-editor, Boots.com Parenting Club

I have worked with Dani for many years in the nursery industry and she has always proved to be a reliable source of product news and information. Her efficiency, pro-active nature and passion for her brands make her a constant point of contact for features and shoots.
Judith Wilkinson – Freelancer parenting magazines

“Dani was one of the first PRs I worked with from the parenting sector and we now have a relationship that spans over 4 years. Very dedicated to her clients and sending timely, relevant updates, she’s a pleasure to work with.”
Natalie Leu – Editor, Bambino Goodies

At Oh Baby! we know how important it is to stay ahead of the curve, introducing our readers to the hottest new products on the market.Dani keeps in touch with us on a regular basis, making suggestions and ensuring we are in the know at all times. She makes our job easier by sending us what we need when we need it. She is a woman we can rely on to follow up, follow through, and provide us with what we require.
Billie Browne – Editor, Oh Baby! Maternity & Infant magazine

Dani is extremely efficient, well-organised and able to react to the kind of deadline-led demands we journalists throw at pr people and expect them to understand and do in minutes. Dani is able to do all this, is also a great entrepreneur and understands the responsibility of running your own business and all the demands and expectations that that entails. Highly recommended.
Jenny Dalton – Editor, Little Big magazine

Dani is just the kind of person you want to deal with as a journalist. She sends regular updates, always responds to my emails straight away and makes sure I have everything I need to do my job. It is the perfect working relationship.
Alice Metcalf – Writer, Emma’s Diary

I have always been impressed with how quickly Dani responds to requests and nothing is ever too much trouble.
She is one of a small number of PRs who knows what journalists need and doesn’t pester them to find out if they have received a press release! This is much appreciated in a busy office.
Anne Coates – Editor, Parenting Without Tears

Dani provides two excellent services for her clients at Need to Know PR and Pic and Mix Images. She always send effective press releases that are to the point. Great images that I can see at the same time as our picture editor. And if I need a push, then she’s polite and courteous. As an editor, I see Dani as an essential part of my “need to know” briefing.
Clare Flawn-Thomas – Editor, Baby Directory

Dani is a friendly, professional and organised PR. I have worked with Dani on many campaigns and we have always had fun, got the work completed on time and benefited her clients and my audience with our partnership work.
Debbie Bird – Editor, Babyworld.co.uk

Dani has always been great to work with. Very efficient, helpful and friendly.
Suzanne Peters – Editor, KidStyleJunkie

Dani is a great PR – quick, understands the publication I am working on and delivers the brief ito exactly what I ask for.
Danielle Elmes – Fashion Stylist, Gurgle magazine

Dani is a personable, professional individual with a very positive approach to projects. I wouldn’t hesitate to recommend Dani and her work at Need to Know PR.
Alana Hebenton – Editor, Baby London, Baby Surrey, Baby Hampshire magazines

Dani is efficient and reliable. If I write her an email, it’s answered almost immediately and she always seems to be able to get me what I need. I wish all the people we dealt with on a daily basis were of the same calibre!
Kathryn Crawford – Editor, TheBabyWebsite.com

I’ve always found Dani great to work with. She’s incredibly good at what she does, very efficient and immediately gets what you need.
Estelle Lee – Editor, Baby & Me magazine

I’ve always enjoyed working with Dani. She is always so efficient and speedy at sending over samples and images!
Becky John – Fashion Editor, Practical Parenting magazine

I’ve truly enjoyed working with Dani over the years, the enthusiasm she displays for the brands she represents never lessens.
Esther – Editor, Babyccino

As a PR Dani is friendly and efficient – the two important things!
Sally Griffith – Web Editor, Askamum.co.uk

Dani is a joy to deal with. She always works extremely hard to achieve the best possible magazine publicity for her clients. She represents her clients in the best possible light at all times.
Catriona Thomas – The Scotsman magazine

Dani has been in contact with the parenting community – Totz2teens for some time. We often run competitions for products that Dani is working with. We also run reviews. Dani and Need to Know PR work very hard and are always a pleasure to communicate with.
Yolanda Barker – Totz2Teens